Follow Up Quotation Email Template

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Why Follow Up on Quotations is Important

Follow up on quotations is crucial for several reasons. Firstly, it helps ensure that your quotation hasn’t been overlooked or forgotten by the recipient. Secondly, it allows you to address any questions or concerns the recipient may have regarding the quotation. Finally, it shows your professionalism and dedication to your potential client, which can help build trust and increase the chances of securing the deal.

When to Send a Follow Up Quotation Email

The timing of your follow up quotation email is crucial. You don’t want to appear too pushy or desperate, but you also don’t want to wait too long, risking the recipient forgetting about your quotation. A good rule of thumb is to send a follow up email around 3-5 business days after sending the initial quotation.

Tips for Writing an Effective Follow Up Quotation Email

Writing an effective follow up quotation email requires careful consideration of the content and tone. Here are some tips to help you craft a compelling email:

Subject Line

Your subject line should be concise, yet attention-grabbing. Consider using phrases like “Important: Follow Up on Quotation” or “Action Required: Review Your Quotation.”


Start your email with a polite and professional greeting, addressing the recipient by name if possible. This personal touch can make the email feel more personalized and less like a generic template.

Remind the Recipient about the Quotation

In the body of the email, remind the recipient about the quotation you previously sent. Include details such as the date of the quotation and any specific products or services mentioned.

Highlight Key Benefits or Features

Emphasize the key benefits or features of your products or services that set you apart from the competition. This can help reignite the recipient’s interest and remind them of the value your business can provide.

Include a Sense of Urgency

Creating a sense of urgency can motivate the recipient to take action. Consider including phrases like “Limited-time offer” or “Special discount for early response” to encourage a prompt reply.

Closing and Call-to-Action

In your closing, express your appreciation for the recipient’s time and consideration. End with a clear call-to-action, such as “Please let me know if you have any further questions or if you would like to proceed with the quotation.”


Following up on quotations is an essential part of the sales process. By sending a well-crafted follow up quotation email, you can increase your chances of securing the deal and demonstrate your professionalism to potential clients.

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